Kino Industries’ CtrlMovie is dragging audiences straight into the kill zone next fall with Slay Day, an interactive slasher where you decide who survives. Variety confirms the film is headed to theaters in Fall 2026.

Using their phones, audiences will vote on every major decision in real time, shifting the story on the fly — meaning no two screenings will unfold the same nightmare twice.

Set on Friday the 13th, 1987, in the deceptively idyllic town of Belle Falls, the film follows six teens gearing up for their biggest night of the year: the Sadie Hawkins dance. But when the town digs up the body of the real Sadie Hawkins to uncover the truth behind her half-century-old killing spree, something ancient and vengeful awakens… and it’s ready to hunt again.

With 20+ unique endings, Slay Day turns the classic slasher into a ruthless social experiment: can you outsmart the killer when you control the fear, the chaos, and the body count?

The cast includes Jayden Bartels (Goosebumps), Shelby Simmons (Bunk’d), Emma McNulty, Caleb Brown (Mother’s Day), Luke Mullen (V/H/S/99), Corrado Martini, and Lyndon Smith (National Treasure: Edge of History).

John David Buxton makes his directorial debut from a script by Andrew Matisziw (Goliath). Producers include Mark Dragin, Michael Kagan, and Scott C. Silver, with Eric Schneider, Angela Kay, and Chaz Barsamian serving as executive producers.

Buxton calls the project “a democratic and instantaneous experience,” noting that horror has always been about audience participation — screaming, reacting, daring the monster to come closer. Slay Day simply turns that instinct into power.

Silver adds that CtrlMovie’s tech blurs the line between viewer and player, letting every choice ripple through the story. “This time, the deaths are the direct result of the audience’s choices.”

After its theatrical run, Slay Day will slash its way onto interactive platforms, including Steam, PlayStation, Xbox, and traditional digital releases.

Get ready — the killer isn’t the only one holding the knife.